In an effort to educate, ease and familiarize uncertain passengers, DI and DI Build created the Kansas City Air Travel Experience. When a new airline contract begins, the KCAD can update the digital displays without adjusting physical signage.Īir travel can be unsettling for travelers of all ages and abilities, especially for people who experience flight-related anxiety. It was essential the screens maintained quick and seamless adjustability, as several non-signatory airlines rotate in and out of contracts inside the single terminal. Using an integrated content management system (CMS), airlines can independently control signage and messaging as needed with oversight from the KCAD. With customization and flexibility in mind, DI created an over 300-foot-long NanoLumens display that allows airlines to individually showcase their brand and share timely information for departing passengers.ĭI worked directly with the airlines to determine a unique look and feel for each brand display while ensuring the striking LED wall remained visually consistent and easy to read. The Kansas City Aviation Department (KCAD) wanted to adopt a tech-forward, visually cohesive branding, messaging, and wayfinding approach for all operating airlines inside the check-in and ticketing concourse.
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